Custom automation for small businesses

Less admin.
More room to grow.

Hourback builds practical automations around the way your business works. Connect the tools you already use and make enquiries, follow-ups and routine admin easier to handle.

A quick conversation about your workflow. No pressure, no fixed call length.

Useful by design

Make the busywork lighter.

We shape automations to fit your real workflow—from a small hand-off between apps to a connected process across your business.

Enquiries

Organise incoming requests, collect the right details and route them to the right place.

Follow-ups

Create timely reminders and follow-up steps so fewer conversations get lost in the shuffle.

CRM and admin

Keep contact records, task lists and routine updates aligned across the tools you use.

Clear from the start

Built with your team, not bolted on.

Good automation starts with understanding what happens today. Then we build and test a practical version together.

Understand the workflow

We map the friction points, the people involved and the tools already in place.

Design the right fit

We propose a focused automation shaped around your needs, permissions and hand-offs.

Test and refine

We check the workflow with you, adjust what needs adjusting and explain how it works.

Try a real conversation

What keeps pulling you away from the work?

Chat with our WhatsApp AI prototype. It will ask about your business, where enquiries or follow-ups get stuck, and what tools you use. Oliver reviews demo requests and follows up personally.

This is an early prototype, not a client case study or a promise of results. AI replies can be mistaken; please don't share sensitive information.

Start on WhatsApp